Home
>
Public Relations
>
So, How Do I Answer That?

So, How Do I Answer That?

How you answer questions depends on many factors. Example what type of situation is it. Are you working with your colleague or talking with your boss. Are you doing an interview with the media or announcing a breakthrough with your business.

Most people have told me that they worry the most when it is the media, because embarrassing or damaging answers could end up on public display. However, the reality is the most reporters are not out to get people, they are just looking for the facts behind the story.

Sometimes it can be difficult to state your answers because each person has their own agenda of things that they would like to accomplished or have answered.

It is important in these situations to remain calm. When you are stressed out or upset, you literately shut off your thinking cells.

If you use the example of a manufacturing company looking at moving or upgrading their facility and media has heard they are shutting down, putting the employees out of work, we can look at different scenarios.

Many people find yes / no questions very annoying or upsetting because in either case it can be very misleading. For example, if they asked, are you closing down the plant? and you answered with a yes, that sounds permanent and possibly putting many people out of work. Where as it may be temporary to accomplish some upgrades or maybe you are relocating to a more efficient location.

If you are being asked yes or no questions that could be misleading, there are ways you can answer with an explanation without looking like you are making excuses.

A couple of examples would be;

Yes, and in addition to that? (we have found a more efficient and safer builder)

No, there is more to this?(We are completing some upgrades for safety and efficiency)

I do not know about that, I do however know?(We do have plans to upgrade and improve safety)

Other times you may have the media interviewing you and they are not quite sure what questions to ask. Often, they appreciate it when you help them out. If you find the questions they are asking confusing or irrelevant you can lead them to the important issues.

Some of the ways to do this are;

What I think you're getting at is?(We had concerns for the safety and well being of our employees)

That is one possibility and?(another is to find a safer building to work in)

But perhaps an equally important issue here is?(the workers safety comes first)

Sometimes it is important to emphasize an issue. The person you are speaking with may not realize what the important issues are.

You can help them out by saying:

What I would really like to point out is?.(We at XYZ Company take safety seriously)

The most significant issue here is?(Once we heard about the safety issues, we took immediate action to resolve it)

What distinguishes this from others is?(We took the time to listen to the workers concerns and acted right away)

Remember, stay calm, think through your answer and prepare your self in advance. It is not about answering the quickest, it is about getting the facts right, which helps both you and the reporter with their story. This in turn helps build your credibility.

P.S. If you like what you're reading in this ezine,
you'll love the book,"Media Protocol"
If you have ever been terrified to have an interview with
the media or answer their questions, this is the ebook for you.
media protocol

All the Best!
Maria Boomhower
The Master Communicator
To sign up for a free report on

"The 7 Secrets to Communication Mastery"
go to: media protocol
media protocol

no-contract cleaning service Glenview ..

In The News:

A new phishing scam targets family photos with fake "Cloud Storage Full" alerts. Criminals steal credit card information through fake sites. Learn protection tips.

South Korean scientists create ultra-thin fabric muscles that turn clothes into robotic assistants, lifting 33 pounds while weighing under half an ounce.

Archer Aviation has acquired Hawthorne Airport for $126M to launch an LA air taxi network ahead of the 2028 Olympics, featuring AI-powered eVTOL operations and next-gen aviation tech.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

Fake AI apps disguised as "ChatGPT" and "DALL·E" are flooding app stores with dangerous malware that steals data and monitors users without detection.

Fake buyers demand specific vehicle reports from unknown sites to steal credit card information from car sellers, but warning signs can help identify these scams before paying.

Android users can now manage apps across multiple devices more easily with Google Play Store's updated remote uninstall button in the latest update.

NASA's Perseverance rover discovers shiny metallic rock on Mars that could be a meteorite from an ancient asteroid, containing high levels of iron and nickel.

Holiday scams spike during Black Friday and Cyber Monday as criminals exploit your leaked personal data. Learn how to protect yourself from fake stores and phishing.

Commerce Department proposes TP-Link router ban over Chinese security risks. Learn how this potential prohibition could affect your home network and devices.

Hyundai AutoEver America suffered a data breach affecting 2,000 current and former employees, exposing names, Social Security numbers and driver's license information.

Washington court rules automated license plate reader images are public records, even when stored by vendors like Flock Safety, setting precedent for transparency.

Fake airline texts claiming flight cancellations are targeting travelers with convincing scams. Learn how cybercriminals steal personal data and credit card info.

Discover how iOS 26's new Adaptive Power feature automatically extends iPhone battery life by learning your usage patterns and adjusting performance intelligently.

New TikTok malware campaign tricks users into running PowerShell commands that download Aura Stealer, which steals credentials and authentication tokens.

Gaia Family offers fixed upfront pricing for IVF cycles with unlimited embryo transfers and financial protection, partnering with over 100 U.S. fertility clinics.

The Jetsons Act aims to position Pennsylvania as a leader in advanced air mobility by establishing regulations for hybrid ground-air vehicles.

Fake Geek Squad invoice emails are targeting users with convincing charges and urgent phone numbers to steal personal information and money.

Fox News Digital's artificial intelligence newsletter digs into a robot in Russia that faceplanted, George Clooney's alarm and OpenAI's rivalry with the New York Times.

Major data breach at Conduent exposes personal information of 10+ million people. Government contractor hit by cyberattack affecting Medicaid, child support systems.

Texas startup Janta Power raises $5.5M for innovative vertical solar towers that generate 50% more energy than traditional panels while using just one-third the land.

NASA's twin ESCAPADE spacecraft launched aboard Blue Origin's New Glenn rocket Thursday afternoon from Cape Canaveral, beginning their journey to Mars with arrival expected in 2027.

Learn how to set email reminders on iPhone and Android so you never forget to reply again. Simple built-in features help you stay organized and on top of messages.

Discover how Apple's passkeys revolutionize Mac security by replacing vulnerable passwords with biometric authentication and encryption for ultimate protection.

New survey reveals 78% of parents fear AI scams targeting their kids, yet nearly half haven't discussed these threats. Learn why this dangerous gap exists.

So, How Do I Answer That?

Public Relations