Press Releases

How do press releases or interest stories have an effect on meeting new potential clients?

Press releases can make the difference between being known and being just the same old service that everyone offers. You need to set yourself apart from all the others. The press needs to have stories about what is happening in your product or service area. They are not looking for the common place activities you provide; they are looking for what is unique about you. After all, the press has to write stories, why not all about you? You have to determine what they are looking for by reading their newspaper and by learning what the editor or producer is looking for.

You will need to write your press releases to their attention. The press release should always be short. They should contain the most important information first, such as who you are and your company name. The first paragraph should contain all the exciting things you want to announce. The remaining 2 paragraphs should give a little more detail but not too much. You want them to write about you and what you are doing. Some newspapers will want to have other information and you will need to provide a press kit for their reading. Just remember that when you send out a press kit, you should only do so if the publication requests it or when they state ahead of time that you need to submit one. A press kit should contain the press release, In any case, please remember, it is YOU who needs to make the news!

A press release is one way that you can make an announcement. There are many other places in the media where you can highlight company. For example, you can place announcements in many places besides newspapers. Announcements can be anything, not just a promotion.

Bette Daoust, Ph.D. has been networking with others since leaving high school years ago. Realizing that no one really cared about what she did in life unless she had someone to tell and excite. She decided to find the best ways to get people's attention, be creative in how she presented herself and products, getting people to know who she was, and being visible all the time. Her friends and colleagues have often dubbed her the "Networking Queen". Blueprint for Networking Success: 150 ways to promote yourself is the first in this series. Blueprint for Branding Yourself: Another 150 ways to promote yourself is planned for release in 2005. For more information visit http://www.blueprintbooks.com

bmw rental chicago Bath .. Lockport Chicago limo O’Hare

In The News:

Whoosh to launch a new urban transit system in 2026, offering a unique blend of on-demand service, direct routing and privacy that sets it apart from traditional public transportation.

Spambots, data thieves, and other bad actors run rampant online — more so now than ever before. Here's what to do if one gets ahold of you.

Tech expert Kurt “CyberGuy" Knutsson says the Super Bowl's huge audience makes it a prime target for many types of cybersecurity scams.

It's not just about freeing up space on your computer, Kurt “CyberGuy" Knutsson says. It's about protecting your digital memories and important documents.

From proofreading and research to brainstorming and data analysis, you can use generative AI as a sidekick for just about any task you can dream of.

Tech expert Kurt “CyberGuy" Knutsson says Super Bowl 2025 ads promise star power and laughs, featuring Beckham's twin reveal.

First driverless semi delivers 100 loads in Texas, transforming logistics with AI. Tech expert Kurt “CyberGuy" Knutsson gives his takeaways.

A new scam using Elon Musk's name is making the rounds, promoting "energy-saving" devices and falsely linking the Tesla and SpaceX leader to the products.

China recently unveiled a new bullet train prototype with a test speed of 280 mph that is poised to break records and set new standards.

Hackers sometimes find ways to exploit iPhones, and Apple recently discovered a vulnerability in iOS that may have been exploited for over a year.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

Lynx the robot dog from China is pushing boundaries of what autonomous mobile robots can achieve with a groundbreaking design and unique mobility.

A startup claims to have developed the world's first entirely artificial intelligence-designed and 3D-printed shoe, the brainchild of a 25-year-old.

Creating an email alias can help clean up your inbox by organizing emails based on purpose, like creating different aliases for shopping, newsletters and work.

A multipurpose robotic system promises to transform how items are stacked onto pallets, aiming to maximize space utilization and reduce shipping costs.

Stay up to date on the latest AI technology advancements and learn about the challenges and opportunities AI presents now and for the future.

The number of people affected by a UnitedHealth data breach in February 2024 was actually higher than previously reported and was the largest medical data breach in U.S. history.

A phishing campaign uses Google Calendar to schedule fake meeting invitations that appear legitimate, redirecting targets to phishing sites.

Toll road text scam: Fake messages claim unpaid fees, seek payment via fraudulent links. Kurt “CyberGuy" Knutsson says this scam is becoming increasingly sophisticated and widespread.

Kurt “CyberGuy" Knutsson says these steps ensure that your friends and family get to the exact moment you want them to see. Try it out and streamline your sharing experience.

Tech expert Kurt “CyberGuy" Knutsson offers tips on how to protect your identity: Be vigilant, monitor accounts, use smart security, know theft response.

Tech expert Kurt “CyberGuy" Knutsson says cybercriminals are exploiting iMessage phishing protection, tricking users to reactivate links.

It's hard to imagine life without in-flight Wi-Fi these days – but sky-high web surfing comes with its own set of privacy concerns. Here's how to protect yourself.

Over 400,000 cases of credit card fraud were reported in 2024 to the Federal Trade Commission. The CyberGuy explains how to protect against becoming another victim.

A nondescript metal box transforms into a fully functional electric motorcycle that blurs the line between vehicle and urban infrastructure.

Press Releases

Public Relations