Do you dream of being on Oprah Winfrey's television show? Lots of people do. An appearance on Oprah is considered by many to be the pinnacle of success. Authors dream of having bestselling books as a result of an Oprah appearance. Even David Letterman staged a long-running bit on his show where he openly campaigned to be invited on Oprah's show.
Before pitching your story to Oprah, become familiar with how the show is structured. Oprah changes the show's focus from year to year. Watch at least a full week of shows to learn the type of stories the show features and how regular segments fit into the show. As you watch, imagine how your story might be told on The Oprah Winfrey Show.
Don't send your pitch to Oprah Winfrey. Watch the credits to get the names of producers who work on the show. If you have a media kit, send it to the appropriate producer. Tell them why you think your story is right for the show, and how you see your story fitting into the format of the show. Include a copy of your book, a product sample, a short video, or other items that help make your case. You can get the current mailing address at the Oprah web site: http://www.oprah.com/.
The Oprah.com web site is a great resource to help you land a spot on the show. The web site includes a list of topics they're working on for upcoming shows, and tells you how to contact the show to tell your story. There are links for getting your story into O, Oprah's magazine, too.
You can also use the web site to research regular show features and the topics of past shows. That knowledge can help you target your pitch to the show.
Remember that Oprah and her staff watch television, read newspapers and magazines, and listen to the radio. They are always on the lookout for great stories. Get your story in other media and they may find you. Doing lots of other interviews will also be great practice for when you actually make it to the Oprah set. The Oprah Winfrey Show is based in Chicago, so you might want to make a special effort to get publicity in Chicago media.
Know the show. Visit Oprah.com frequently to see what guests they are looking for. Follow up and contact the show when you can make a connection with an upcoming topic. And have a nice time in Chicago!
Copyright Cathy Stucker. Learn more about how you can attract customers and make yourself famous with http://www.oprah.com/ at http://www.oprah.com/
Batchtown Chicago prom limo .. Lockport Chicago limo O’HarePublic relations is all about credibility and trustworthiness. If you... Read More
Parties, videos, booklets and column plugs?Or public relations that does... Read More
Ever get the feeling that your public relations program isn't... Read More
"Don't say you don't have enough time. You have exactly... Read More
Business, non-profit and association managers committing their public relations resources... Read More
And show it for what it is - a humdinger... Read More
There are many ways you can get tons of free... Read More
How to write a press release is a major challenge... Read More
This guide to "SEOing" your PR efforts can help you... Read More
There are all kinds of smart moves professionals can make... Read More
Should it be measured in "publicity by the pound," or... Read More
The annual detailing of the Kentucky Derby Train is an... Read More
Early in my career as a public relations consultant, I... Read More
Who wants to face the challenges of a business recovery... Read More
Created properly, an extremely effective marketing tool.It's a great concept,... Read More
A press kit is an essential press relations tool. While... Read More
Keep these few crucial details in mind when writing and... Read More
And here it is: public relations alters individual perception leading... Read More
How to write a press release that generates free publicity... Read More
Done right, it delivers the key, target audience behaviors you... Read More
Be a ResourceThe media people that are likely to want... Read More
Sure, as a manager, you have a talented member of... Read More
A well structured press release in an excellent way of... Read More
Just happens to be public relations activity that alters individual... Read More
Each of us is exposed to people from other cultures... Read More
shuttle from Midway Munster are ..Looking to get your name into a magazine? You need... Read More
I say to business, non-profit and association managers, a key... Read More
Can your PR do something positive about the behaviors of... Read More
I don't know about you but I get really frustrated... Read More
We rely on all kinds of tools and advice to... Read More
?2004 Jeffrey DobkinSixty dollars doesn't go a long way in... Read More
If you do, it means:you don't value tracking the perceptions... Read More
You have been if you're a business, non-profit or association... Read More
"Cindy, where's that story? I need it yesterday!""Coming right up,... Read More
The least expensive, most effective way for you to promote... Read More
A few weeks ago I was participating on an on-line... Read More
You know that getting publicity is vital to the health... Read More
Corporations are willing to pay substantial amounts of money to... Read More
Because when it comes to public relations, non-believers can produce... Read More
I've worked in media and public relations for 20 years,... Read More
Being invited to appear on radio and television used to... Read More
Small businesses have always known the importance of word of... Read More
What's a press release? This is generally a one page... Read More
Do you dream of being on Oprah Winfrey's television show?... Read More
Unlike some professionals like lawyers and doctors, financial planners aren't... Read More
Publicity is an important and often overlooked tool of creative... Read More
As a business, non-profit or association manager, why continue a... Read More
Yes? Then do something positive about the behaviors of those... Read More
Decide once and for all to do something about those... Read More
It seems difficult to believe at the dawn of the... Read More
Public Relations |