Getting Traffic Through Publicity

If your reading this, you must be online and most likely have a website. You must also be interested in making money from this website, but there is only one way you can do that- traffic and lots of it.

You may have done those calculations in your head, which you use to try and justify getting really cheap, ineffective traffic by the bucketful. You might have signed up for those "guaranteed traffic" scams by thinking that "if only ?% bought, I'd be a millionaire!"

It doesn't work because most traffic is entirely unfocused and the focused traffic is extremely expensive.

Publicity driven traffic doesn't work that way.

When you use publicity to promote your site, you will get 55 gallon barrels full of traffic delivered directly to your site for almost no cost, other than your time. There are a few ingredients to getting this traffic though, and that includes time, persistence and creativity.

1. Time- you have to focus on who your spending time courting because each venue has a certain intrinsic value to you. You don't want to spend 2 hours courting a guy with an e-zine base of 100 but you might think about it if he had a major website with millions of visitors a month.

2. Persistence- publicity rarely comes quickly. In my experience, it can sometimes take months of sending a new press release every few weeks and plenty of personal emails before a major outlet would cover something that I wanted them to. However, when they did, it was worth it!

3. Creativity- publicity is based entirely upon being able to be more creative than your competitor. This is why publicity stunts work; everybody, the media included, loves creativity. It makes them think, it makes them laugh, and it gets them to pay attention. It makes you stand out as an intelligent person. This could include a good news hook or something interesting in your press kit.

Publicity can be used on and offline to bring you publicity, and I would recommend using both venues. Trade journals are surprisingly easy to get into if you have a good article and writing skills. If you don't, you can always hire a ghostwriter to do them for you at a reasonable rate.

Good luck!

Bryan Thompson is a young entrepreneur and founder of Press Release Writing Online ( http://www.prwritingonline.com ). In his experience as a freelance publicist, writer and entrepreneur, he has worked with dozens of small, medium and large companies. He is also writing a book on the basics of publicity for small businesses and is also managing several other online businesses at the same time. You may contact him at http://www.prwritingonline.com.

efficient cleaning crew Highland Park ..
In The News:

Multi-factor authentication (MFA) adds an extra layer of protection to your accounts. Instead of relying only on a password, MFA requires you to verify your identity using two or more methods.
Scientists from Duke, Harvard, and the University of Otago have unveiled a game-changing tool called DunedinPACNI. It uses a single AI brain scan to reveal how fast a person is biologically aging.
A disturbing wave of fake agent phone scams is sweeping across the United States, catching people off guard and draining their savings.
Emojis aren't just playful add-ons; they're powerful tools for building stronger connections in our increasingly digital world.
Google has taken a major step toward the future of clean energy by partnering with Commonwealth Fusion Systems (CFS), an MIT spin-out working to build one of the world’s first commercial fusion reactors.
If you create and share art online, you might have seen messages warning that Facebook's parent company, Meta, claims the right to use or even sell anything you post, whether it's pictures, poems, or artwork.
Cybercriminals hit Qantas in a major data breach that exposed information from up to six million customers.
Having reliable, loud, and timely emergency alerts on your phone or device is important because when severe weather strikes, every second counts.
Here's how your daily brew is becoming the foundation for greener buildings.
Artificial intelligence (AI) and large language models (LLMs), such as ChatGPT, are transforming how we learn. But what does this mean for AI and learning retention?
Modern AI data centers use much more electricity than traditional cloud servers. In many cases, the existing power grid cannot keep up. One innovative solution is gaining traction: repurposed EV batteries for AI data centers.
Microsoft 365 and Outlook users are being targeted by a tactic that injects fake billing alerts directly into their calendars.
Researchers are now showing us that old smartphones as data centers could be the next big thing in sustainable tech.
Scientists have created micro-robots for sinus infection treatment that can enter the nasal cavity, eliminate bacteria directly at the source, and exit without harming surrounding tissue.
Let's examine how your data is collected in everyday life, who is buying and selling it, what happens to it afterward, and, most importantly, what you can do to protect yourself.
Researchers at the University of Sheffield in the U.K. developed small robots called "Pipebots" that can travel inside water pipes to find and potentially repair leaks, all without any excavation.
A groundbreaking new study has uncovered disturbing AI blackmail behavior that many people are unaware of yet.
Four teams of autonomous humanoid robots competed in China's first AI soccer tournament, demonstrating advanced capabilities in ball detection and independent decision-making.
The ID. Buzz autonomous van features self-driving technology with 13 cameras, nine LiDAR units and five radars after Volkswagen partnered with Hamburg and Uber for 2026 deployments.
Social Security phishing scams use urgency and impersonation to steal personal data. Learn how to spot fake SSA emails and implement 10 protective measures.
French startup Pazzi Robotics created an AI-powered pizza robot that made pies in under five minutes without human help, but it closed in 2022 despite patents and expert partnerships.
Reclaim your time from big tech with effective screen time reduction strategies for iPhone and Android, featuring steps to limit app usage and create phone-free zones.
Amazon Prime Day shoppers face threats from 120,000-plus scam websites as cybercriminals prepare phishing traps and malware ahead of the July sales event.
Fox News' AI Newsletter brings you the latest on this rapidly evolving technology.
The AEON humanoid robot tackles labor challenges with Nvidia AI, Microsoft Azure cloud and advanced spatial awareness, working alongside industry leaders Schaeffler and Pilatus.

Business Community Relations 101 - Getting the Most Out of Your Chamber of Commerce Membership

Since the major part of a small business typically comes... Read More

Crisis Management

The Internet may have opened worlds for businesses and consumers,... Read More

Dont Waste Money on Public Relations

Demand that it pull its own weight in your boat... Read More

Public Relations: Power Tool for the 21st Century

I address this article to businesses, associations, non-profits and public... Read More

How To Get Radio-Active PR For Your Non-Profit Cause-Part One

"We are in the communications business, the business of conveying... Read More

Transparency in Online Transactions

In these days of every increasing demand and competition, there... Read More

Dont Put Up With Junk PR

In public relations, "junk" is more about attitude and lack... Read More

What Many PR Users Ignore

Simply that the behaviors of their most important outside audiences... Read More

What You Dont Know About PR Can Hurt You

And hurt bad if you are a business, non-profit or... Read More

Effective Public Relations: Why Did Bec And Lleyton Do It At 3:15AM?

If you are in Australia at the moment, it is... Read More

Culture As A Barrier To Communication

Each of us is exposed to people from other cultures... Read More

Publicity - The Right Media Person to Call for Free Publicity

You won't accomplish much if you call the gas company... Read More

What Kind of PR Makes Sense?

For business, non-profit and association managers, is it publicity that... Read More

Radio Interviews - How To Get Them!

Getting on the radio can be a great tactical move... Read More

Publicity and Marketing Magic For Financial Planners: The Four Mores

Publicity will take your financial planning practice, your business, and... Read More

A PR Question For Chinese Managers

As the practice of public relations in China continues to... Read More

7 Simple Steps To A PR Launch

A PR product or service launching is a perfect way... Read More

Media Relations - Ten Essential Tips to Use The Media to Market Your Business

In the 'Age of Scepticism' gaining media coverage is one... Read More

How to Work with Newspaper Photographers

The next time a newspaper photographer takes your photo, remember... Read More

Dont Do This to Your News Release!

Hundreds of thousands of News Releases are sent out all... Read More

16 Publicity tips for Restaurants

With a dismal failure rate of more than 75 percent... Read More

Imagine PR Like This Helping You

As the kids say, how cool is this?You're a business,... Read More

What Does Your Telephone Say About You When You Are Away?

Business to Business relationships come to expect a certain level... Read More

The Press Pack Is Chasing You - Give Them Room

There's good news for public relations execs, marketing professionals and... Read More

Perception Persuasion Behavior: PR at Work

Managers ? the business, non-profit and association sort ? really... Read More

scheduled maid service Park Ridge ..