Dinner With Mark Joyner
About 3 Years ago in Los Angeles I was Fortunate enough to have dinner with Mark Joyner. I was at a Seminar and I was standing in the Hotel Lobby talking with Mike Litman and Mark Joyner came buy and said to Mike let's do dinner, he looked at me and said why don't you Join Us. Mark Joyner was talking about one of his online Programs and how he tested 1000's of Headlines. Mark's Message is you can never test enough. One Small change can have a dramatic impact on Click Thru Rate. Things like Color, Font Size, Wording, Placement all effect your Click thru Rate.
KeyWord Phrases As a Small Work-At-Home Business I realize you probably do not have the resources of a Mark Joyner to do 1000's of tests for 1 Headline, But that shouldn't stop you from Testing. There are lot's of things you can do to test. Let's say you are running a Google Ad Words campaign for your work at Home Business and you are using the Following Keyword phrases
You can do Split testing. You would Run 2 Different Ads for each Keyword Phrase. You would then see which Ad got better results for each Keyword Phrase. Now that you have found your "Best Ad" So Far for each key word phrase you can now proceed to see if you can find Better Ads for one or more of your Keyword Phrases. Just Continue to do Split Testing with each of your Ads. You can run a Completely Different Ad Against your Best Ad or you can Tweak your Best Ad Slightly.
Some Tweaks you might try are
Split Testing works with any type of Ad. You decide to run some Ezine Ads. You want to know which Ezine Pulls best so you run the Same Ad in Each Ezine and see which Ezine(s) received the Best Pull Rate. Now that you know which Ezines Pull Best you can Now Do Split Testing to see which Ezine Ad Pulls Best.
How Do You Know Which Ad Pulled Best?
Ad Tracking The Missing Ingredient. Ad Tracker are Like Alias for a Website URL. Let's Say the web page you want to send people too is http://ewguru.com You would send them to your Ad Tracking link instead. By Seeing which Ad Tracking Link received the Best Click Thru Rate you of Course would know which Ad Pulled Best.
About the Author
Mike Makler has been Marketing Online Since 2001 When he Built an Organization of over 100,000 Members
Some of Mike's Preferred Trackers:
http://ewguru.com/trackeverything
Get Mike's Newsletter:
http://ewguru.com/trackeverything
More Articles by Mike:
http://ewguru.com/trackeverything
Copyright ? 2005-2006 Mike Makler the Coolest Guy in the Universe
executive chauffeured services Bradford .. Madison to Airport carHave you heard the saying, "planning is everything?" Perhaps there... Read More
PTRE stands for Paid To Read Email programs. Online companies... Read More
Although the degree of increase varies among industry resources, a... Read More
One of the most popular forms of Internet advertising is... Read More
Starting an ultimately effective pay-per-click campaign is difficult. Although the... Read More
Over the years I have had many accounts with Adwords,... Read More
Success with Google Adwords isn't quite as easy as some... Read More
Campaign strategy for Paid placement:A Paid Marketing campaigns provides immediate... Read More
Google and Yahoo-Overture control over 90% of the... Read More
Improving Adwords Campaign ManagementAdwords Campaign Management - Naming SchemesKeep your... Read More
The fairy tale existance of Google is starting to experience... Read More
How?Dead easy.I implemented this tactic myself yesterday on one of... Read More
Here are three Adsense Tips, together with the required HTML... Read More
You know about Google Adsense, now it's Google Ad Links... Read More
Many of us have websites and as a matter of... Read More
Google developed a prime product, Adsense. Marketing your website through... Read More
Adwords PPC Management Tip No. 1Setting up an accountIf you... Read More
There are a variety of advertising options available to online... Read More
It's worthwhile to examine Google's definition of Google AdSense and... Read More
"I don't need the Internet to advertise - I'm a... Read More
Do you know what is the most important question among... Read More
Google AdWords is a great tool for driving traffic to... Read More
Sure you can. If you will learn how many other... Read More
1: The ideal Google AdSense page should have great content... Read More
Search engine optimization can take a long time to show... Read More
O'Hare Chicago prom limo ..Earning more revenue from your website is the goal of... Read More
Did you know that there are actually pay per click... Read More
Starting an ultimately effective pay-per-click campaign is difficult. Although the... Read More
There are a variety of advertising options available to online... Read More
Google announced in January 2005 significant changes in their popular... Read More
Is it wise only to reley on traffic from the... Read More
You probably have already heard about the new marketing tool... Read More
You may not realize it, but in the next few... Read More
Where are your ads being displayed?The Untold Secret Of Pay... Read More
As marketers and business owners, we're always looking for "the... Read More
Lots of people say to make your ads blend in.... Read More
What I find is a lot of marketers do have... Read More
Did someone tell you you can make money easily with... Read More
Here's a feisty trick where you can profit from Adsense... Read More
Pst! Wanna know some Adsense secrets? The only secret is... Read More
The Mechanism First a brief glossary of terms: Adwords: The... Read More
Google is probably one of the single most important revolutions... Read More
There are many forms of advertising nowadays. There's popups and... Read More
Advertising on the Internet has always been a bit of... Read More
So you want to make money with Google Adsense? I... Read More
On June 24, 2005, a lawsuit was filed against Google... Read More
You got your website, you got your AdSense account, you... Read More
Although the degree of increase varies among industry resources, a... Read More
As a blog or site owner, you can make some... Read More
Hey, wait a minute. You can't have popups on the... Read More
Pay-Per-Click Advertising |